John Nosta, President at Nostalab and Intelligent Health 2023 Headliner, took to Medium to talk about how healthcare, as a system is "on the brink" and "is frighteningly unsustainable."
John is currently ranked as the #1 global influencer in digital health and the future of health innovation. His focus is on guiding companies, NGOs, and governments through the dynamics of exponential change in the health / tech marketplaces. His voice is one that helps to define, dissect and deliberate global trends in digital health. He is also a member of the Google Health Advisory Board and a frequent and popular contributor to Fortune, Forbes, Psychology Today and Bloomberg.
The global healthcare system is on the brink of a potential crash due to soaring diseases in a younger population, unsustainable healthcare costs, an aging population, a reactive approach to healthcare, fragmented care and inefficiencies, and the fee-for-service payment model. The healthcare system must adapt to the needs of an aging population, shift towards prevention and early detection, streamline healthcare delivery, and prioritize patient wellness over revenue generation to prevent a healthcare crisis with devastating consequences.